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Raghavendra Puthran

Did you know that 40% of eCommerce traffic comes from online searches that can be said strong and effective eCommerce SEO? Search Engine Optimization is a search term of search engines like Google, Yahoo, Bing, etc, which is the series of technical strategies that help a website to rank on top of the Search engine result page (SERP). That helps you stand amongst the eCommerce business marketplace.


Although SEO is the most widely used strategy in the world of websites and search engines, most people do not realize how useful it is in e-commerce businesses and sites.


If you research, you will find out why SEO is more important than ever.


Why SEO Is Important

Search engine optimization is the business standard for each sort of site. Regardless of you're offering, the most ideal way of getting individuals to your site is through a strong site design improvement technique.


Search engine optimization is significant on the grounds that it is one of the top variables pulling individuals to your site. It figures out what positions on web crawlers. It sees client experience on your site.


SEO is the king of deciding the best, generally well-known, and most supportive sites for clients to visit dependent on their inquiry terms. Since the business has guaranteed SEO as the main thrust in the rankings on various web crawlers, there's no avoiding how significant it is in case you're hoping to get your site out there.


Importance of SEO for Ecommerce

E-commerce stores will especially profit from SEO. Truth be told, many individuals contend that internet business stores need to zero in significantly more on SEO for positioning and client obtaining purposes.


Ranking an internet business site is hard. You need to get keywords into little depictions, ensure that your site is easy to use. SEO optimization for online shopping store business is not easy.


SEO for an eCommerce website is becoming a necessary thing. You should take much interest to learn about eCommerce SEO; how it works for your website in a proper and effective way, and why is so important in these competitor markets.


How about we jump into probably the latest changes in the realm of eCommerce SEO and examine the reason why successful web-based business SEO methodologies are turning out to be increasingly more significant as another universe of showcasing for another arrangement of customers comes in.


SEO Benefits for Ecommerce

Ecommerce SEO is potentially “free” traffic

You are planning to develop an eCommerce website but your budget is low, just publishing your website on the web, there aren't numerous decisions you can depend on to advance your site and drive traffic inexpensively.


Somebody with fundamental information in SEO can practically figure out how to perform keyword research, upgrade item pages, and compose significant articles. These would all be able to add to assist a brand new site to attract organic traffic.


Contrast that with Google promotions, Facebook advertisements, YouTube promotions, or TV/Radio advertisements. Most of every one of them expects you to begin with a promoting financial plan something that a ton of new companies and locally situated organizations don't have.


We don't regularly suggest that entrepreneurs do SEO themselves they ought to focus on selling and business advancement. In any case, when left with no decision, Ecommerce SEO is a decent way of acquiring some traffic toward the beginning.


SEO Increases Brand Visibility

Imagine that rather than your splendid internet business, you had chosen to set up a physical, blocks n-mortar shop. For reasons unknown, you didn't find time to make the customer-facing facade engaging yet. How might anybody realize that your shop exists? Assuming you need them to come in and shop, you want to tell them you are there.

Most online business destinations need website improvement for minimal expense brand awareness. An appearance on the first page of indexed lists or in quite a while answer box could be whenever a customer-first has coincidentally found your image or could trigger her to recall that she once visited your site.


Additionally, a few searchers view positioning admirably as a support, which works on their probability to tap on a top outcome.


Ecommerce SEO helps you reach customer’s specific needs

Some buyer takes the help of Google to search for highly specific product variations. For example, someone might search for a women's oversized white t-shirt.


You will find 15% of new search query every time you visit the Google search engine and this search query is also new to Google.


These dark one-time expressions make up a piece of the long-tail search query. These contain inquiries that independently drive not many pursuits yet when joined; address almost 40% of the absolute inquiry volume. Long-tail expresses likewise will quite often change over at a higher rate than other general keywords.


Finding Suitable Ecommerce SEO Company For Your Business

As one of the best ways of driving site traffic, SEO helps your online business increase ROI and grow. Your website will rank higher in search results for the keywords your target audience uses.


The more key terms you're ready to effectively focus on, the more qualified clients will tap on your items, and buy; you'll see an increment in transformations and income.


Start growing your online business with LeapFeed. We’re a trusted eCommerce SEO agency for businesses US, Uk, Australia, and worldwide.


In case you are looking for the best eCommerce SEO services, you are unquestionably in the ideal spot. LeapFeed, an eCommerce services provider, assists you with getting your online business website ranked at top of them on Google. We are an eCommerce SEO expert with broad involvement with working with the best brands and can assist you with accomplishing top rankings on Google SERPs. You will get the right proficient aptitude and help to upgrade incomes for your site naturally.

SEO Company

Small Business SEO.Company

Search engine optimization in 2021 is difficult. This is why so many company owners employ Search engine optimisation services providers as opposed to opting for a DIY route.

Nevertheless, if you have an in-house group or you’re performing Search engine marketing your self, here are 3 items you are possibly undertaking incorrect together with your Search engine marketing method:

1. Not publishing long-form content material

There’s a huge distinction in between publishing content and publishing content that search engines like google like.It's well-established by now that long-form blog posts carry out much greater on SERP with regards to ranking and organic site visitors.

If your Seo method doesn’t include publishing long-form, highly targeted, long-tail keyword-optimized content material, it’s a large error.

You need to generate such content, in big quantity, to stand a likelihood to edge competitors and rank higher for competitive keywords.

2. Acquiring backlinks from anywhere, everywhere

Backlinks are 1 from the two most important search ranking elements. But that is not all! That doesn’t imply you should try to get backlinks from any and each website you encounter. Seo in 2021 does not function like that.

Search engines now prioritize the high quality of the backlink, as well as its nature.

Meaning, a single, you should aim to have backlinks from high-quality web sites that have higher domain authority.

Second, the backlinks must come from web sites which are associated with your niche or market; the relevancy of the backlinks ought to be higher; it should look “natural”.

In reality, nowadays, backlinks from bad-quality internet sites do a lot more harm than excellent.

If your Search engine optimization approach has an old, static link-building technique, that is another error why that method will inevitably fail.

three. Poor core web vitals

Google not too long ago rolled out its Web page Experience algorithm update, which prioritizes user knowledge. This implies if your landing page does not provide an excellent user encounter towards the guests, that is bad news for the organic benefits. 

You should enhance your Largest Contentful Discomfort (LCP), Initial Input Delay (FID), and Cumulative Layout Shift (CLS) metrics.

Unless you're equipped with all the proper experience, enhancing your Core Internet Vitals can be a massive challenge. So, if required, consider acquiring aid from an Search engine optimization firm.

Keep in mind, technical Seo is just as critical. In case you lag with this, regardless of how excellent other things are completed, your site will probably be billed for poor benefits.

Final Words

They are 3 items which might be possibly wrong along with your Search engine optimisation strategy. This can be particularly accurate if your existing efforts are not delivering you the correct benefits. 

So, audit your Search engine optimization technique and identify the gaps. Make the required improvements as and where necessary. For aid, get in touch with an experienced Seo solutions provider.

Adaan GCC

SEO copywriting is the method of producing content that’s keyword-optimized and written to compel readers and appeal to search engine crawlers. In other words: Content that search engines like and people can understand and find relevant. A digital marketing company in Kuwait, Bahrain, Oman, Qatar, Dubai, U.A.E. and Saudi Arabiacrafts keyword-focused content that increases your ability to rank, improving organic traffic to your site. If your site is technically sound and your copy is optimized correctly, it can make off-site efforts more impactful.


Why does search engine optimization still matter?

Search engines algorithms can easily navigate through content without keywords to guide them. Search engines favor optimized content because it is what people prefer. Because ultimately, all of this is to create a better user experience and provide relevant, informational content to the readers. Other than the obvious, why do people go for optimized content?

  • Builds topical relevance 

  • Expands coverage

  • Ensures alignment with user intent 

  • Provides executable information

By availing ofDigital Marketing Services in Kuwait, Bahrain, Oman, Qatar, Dubai, U.A.E. and Saudi Arabia,you get optimized content that is more relevant, aligns with search intent, and is more actionable than unoptimized content. Users are more likely to read it, and search engines will pick up on the increased traffic, low bounce rates and better conversions and rank it higher on its search engine results pages.

What are the best SEO practices for better copywriting?

  1. Match with the search intent: 

Imagine that “basketball shoes” has many searches, which would suggest it is a good keyword to write blog posts on, so you’d think you can only do that if you have a sports blog. But if you search “basketball shoes”, you’d notice that top results are related to e-commerce. Why? That’s because Google understands the searchers were in buying mode, not learning mode, and hence displayed results relevant to purchase. 

Creating the right kind of content for the keyword you are targeting is vital for SEO. To understand search intent, you need to figure out which category the content would fall under, whether it is a blog post, product category, video or images. The content format matters too, so when the user searches for “picnic ideas”, they get lists of recipes, opinion pieces, etc. Another thing to consider is the content angle; for example, if the search is “how to play chess”, the top content is targeted at beginners. 

  1. Research competitor’s pages

By analyzing the top content for the word you aim to rank for, you can provide the exact content the searcher would want to read. You can find the common factor in the highest-ranking pages and frame your content to cover those topics. This would improve relevance, which Google favors, and improve your content’s utility for searchers.

Google considers links to be in their top three ranking factors, explaining the direct association between links and organic traffic. By understanding why people link the competitors’ pages, you can apply those insights to your post.

  1. Create easy-to-understand content:

Reading takes a lot of time, so you need to make your content as crisp, short and to the point as possible. Here are some tips to make your content an effortless read: 

  • Break the monotony in longer posts by adding notes, side notes and other elements. 

  • Longer sentences are hard to follow. Spot transitional words like “and,” “because,” and “that.” Remove them to break it up into shorter statements. 

  • Including multimedia like videos, images and GIFscan help illustrate your points, so you don’t have to put everything in words. 

  • Pinpoint the areas where your content doesn’t flow smoothly by reading out loud.

  1. Include a CTA

“Buy My Product” isn’t the only CTA you can use in your content. Your CTA will depend on the search intent, and if they are at the top half of the funnel, it will be easier to convert them if you provide links to similar content rather than pushing them for a purchase. Match the CTA with the right stage of the buyer’s journey. 

SEO copywriting is not just about ranking higher on search engines. It is also about increasing traffic and engagement by providing relevant content. If you are looking for a Digital Marketing Agency in Kuwait, Bahrain, Oman, Qatar, Dubai, U.A.E. and Saudi Arabiato refine your content and improve your strategy, you can get in touch with Adaan GCC Digital Solutions.

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Philly SEO PRO

Philly SEO Pro

If you own or operate a business, are you up to speed on search engine optimization, and how much it determines your future success? With nearly all new customers first discovering your business online, anything less than a highly visible website will hurt you. Wise businesspeople in the Delaware Valley look for an SEO company in Philadelphia with a full range of services. Within the broader digital marketing industry, SEO is one of the most sought-after skills. More than a few people can design great-looking websites. But if they don't show up in search results, they don't produce results.

When you first engage an SEO service, they will examine your website performance down to a fine detail level. A lot of a site's performance is determined by behind-the-scenes factors many people don't understand. There may be errors like broken links, missing information, and other technical details that cause search engines to deprioritize your site in their result pages. Repairing and completing those details can make a significant performance. Everything search engines do is to assure their users of an excellent experience. Your site must measure up well to be featured highly.

Your customers who find you online have a mouse in their hand that lets them click away in an instant if your website is anything less than outstanding. SEO experts make improvements that create a better user experience (UX) that search engines also prioritize. Your website might look elegant, but if it doesn't open easily and load quickly, especially on smartphones, likely, you do not see the results you need. A search engine optimization analysis will reveal these opportunities, and you can decide to budget for the ones that matter most. Your customers will notice. 

A high functioning website pleases your customers – and prospective customers – and keeps you at the top of your business sector's result pages. People want to know more about the products and services you offer, and it's crucial to make it quick for them to find that information. A sluggish or poorly organized website will be left behind in today's competitive online marketplace. If your competitors have been getting ahead of you, problems with your website could be one of the reasons. When you read the results of the SEO analysis of your site, you might be surprised. 


Now more than ever businesses need to compete to win the attention of Google. Whether your a small business or enterprise company, everybody needs to be the google loving!!!

Search Engine optimization is essential to earning relevant traffic for your website. If your website is Google/Bing and most important SEO friendly, your site is much more likely to rank higher in SERPs.

To put it simply, in order to “do better” in Google or other search engines, your site must be SEO friendly! It’s not just that but it needs to be optimized for mobile, quick, and effective in being able to get the user to “get what they want” quickly and easily.

The primary concerns regarding SEO are both on-site and off-site. Your on-site SEO is the things that someone can control or change whenever needed like the images, content, number of words, details. Your off-site SEO are things that are not totally in your control or on your website that you don’t have that same control over immediately, such as links from other websites to yours.

Here are 5 key Easy Ways to Know if Your Website is Optimized for Seo


Content is King for SEO. No content, no appetite from Google. This is one of the most important contributors to SEO, and it’s also one of the most common errors that pop up in site audits. The semantics of how many words you should have on your pages tend to change frequently, as do many “SEO Best Practices”, but staying current will be key for you to stay ahead of the crowd.

Page Titles

There should be a page title on every page, and every page title should be unique and relevant to the page associated with it.  You need to be extra careful with this especially if it is an e-commerce site.

If you have a CMS such as WordPress or HubSpot, you have easy access to editing page titles and corresponding meta descriptions that are set up to keep you within the confines of the current best practices.

Originally Published By-

Brew Interactive
Get ranked on the first page of google with the latest search engine optimization strategies and tactics.

Now that your website is up and running, the next obvious thing to do is get the traffic flowing to your site.
A lot of new businesses face the challenge of getting limited or no sales or leads for their website. It may be partly due to your site’s ability to get ranked on the search engines. You may even have tried using other techniques such as paying for advertisement and still not enjoyed great success. What is the way out then?
Through us, you can find reliable SEO Services in Singapore, helping your website to get higher rankings on the search engine results pages.

Some Shocking Stats You Need To KnowAs much as 67% of the internet users who search, click only on the top five results displayed by the search engines, out of this 30% click the first result that shows on the search pageAlmost 75% of internet users who search the net do not go to the second page of the search results93% of the internet surfers start their journey through a search engineAs a leading Search Engine Optimization Agency, we offer effective but simple solutions: To ensure that you stay on top of Google and other search engines so that you are able to get more traffic and sales on your website.
The best way to go about driving organic traffic to your website is by identifying and using the most relevant and profitable keywords, and simultaneously managing your paid campaigns effectively. With this strategy, you can expect to see your website traffic skyrocket.

Maulik Shah

PeddleWeb is a group of Digital Marketing Expert who hold years of experience working in this field. With our digital marketing skills, experience and knowledge, we have successfully served numerous clients and have created a huge base of satisfied customers throughout the world.

We don’t believe in selling fixed knowledge to clients. Our key aim is to understand the nature and requirements of our client’s business and accordingly align the strategies with it.
With our focused approach towards our job, we can determine the right digital opportunity, which allows us to help our clients in solving their complex business problems.

Nityen Prakash

Have you ever wondered why even after planting several keywords, your content doesn’t occupy top ranks? Why all of the hard work go to waste, without bearing any fruitful results? The difference lies in the inspiration, creativity, and a sheer bit of luck. Sometimes, putting the content on the website requires correct timing, plays a significant role in determining the ranking. So here we will decipher some essential tips and tricks implemented by International SEO Agency which will assist in landing your content on the top.


Compression and Identification of audience:

The first step towards getting a well-optimized and top-ranked content is identifying the people for which content is made and aimed for. The content should be meeting the requirements and expectations of the people. It should be inciting a sense of connection towards the content so that person develops a strong feeling to avail of the promoted service/good.


Molding the company’s goals, missions, campaigns towards satisfying this need should be the aim. Content should be prepared by the InternationalSEO Agency by conducting a thorough analysis, surveys, and research with keeping these points in mind.


Be experimental

A major methodology that top-ranked content makers follow is that they regularly analyze and audit their marketing, advertisement, and content marketing campaigns. Rendered results are utilized to devise new methods/ techniques or do alterations in the existing ones. Thus by improvisation in content, and fearlessness towards approaches, content marketing firms can make their distinguished reputation in the market, even becoming the leaders. For instance, embedding interactive pictures, graphics, flowcharts, video, etc. in the content make it more appealing, interesting, and attractive.


Employ successful content strategies

It has been observed that SEO Company USA and other countries implement successful strategies from other project’s content from the same domain. What happens is redundancy and distaste creeps into the content if the same type of content is produced again and again. To remove this persisting issue, writers and firms should be looking at the top shared contents in the field, and replicate those strategies for better engagement. Merging various strategies can also be a good alternative. 


Comprehend online marketing

Firms aiming at making a global presence should also understand the smallest details and finesse of implementation of Global SEO StrategyContent marketing for such firms should be deeply attached to social media optimization, conversion rate optimization, and sales generation, not as an individual identity.


SEO Company USA should comprehend that their content should be highly engaging and interest-evoking so that consumer or prospect is enticed to avail the service/ product. Experience in social media marketing and optimization helps in developing a nascent brand and introduces the concept of customer feedback. 


Training through experts

It is essential to comprehend that excelling in the field of content marketing requires rigorous as well as continuous training. Prominent firms and market leaders understand this fact and train their writers, encourage them to learn new methodologies, and attend related seminars and events. Those firms which implement Global SEO Strategy follow the trends as well as top influencers in the domain. 


Excelling overnight in the field of content marketing and ranking isn’t possible. To reach such heights, persistent strong efforts and required for it. Sometimes, strategies may fall apart, rankings would plunge, but firms should emphasize on their efforts and research, for achieving their goal. 

Nityen Prakash

As Google has launched a new core update of the current year, by the name of ‘May 2020 Core Update’, a situation like chaos has prevailed in the website firms on the internet platform. The present situation of the SARS CoVid-19 pandemic has shut down numerous businesses for quite some time, whereas surviving ones are facing low traffic and a huge decline in sales. With the rollout of new core updates, ranking and traffic of these businesses have fluctuated tremendously. So here is a brief about how new Google core updates will affect websites and SEO Company USA?


Impact on Digital Marketing: With the rollout of the new Google core update, a major chunk of sites has been witnessing huge ranking drops and a decline in traffic. Only a few sites offering their services in the real estate, healthcare, and finance are experiencing slight increments in their reach, with even some of them being the worst hit. As per Google, the results will be evident after two weeks as only then the update will be fully rolled out. Till then, there is uncertainty about the impact.


What to expect?

This Google core update revolves around the development in the search trend due to the effect of the pandemic. Any content having relation with Coronavirus has been and is staying in the limelight. It is observed that using term coronavirus in the content is increasing the organic traffic of the website. Associating the content with the pandemic has affected website traffic drastically, as this single topic has continued to remain the most searched topic around the globe.


Trends in Digital Marketing also demonstrate the rise in local search and traffic. People are searching more about local news and giving priority to local content offered by websites. With the idea to ensure that this local influence doesn’t get suppressed by the international traffic, this Google core update has been rolled out, which has resulted in unexpected shifts of traffic.  


What SEO Company USA has to do?

  • No violation or manual/ algorithmic action

    It is very crucial to understand that those websites which have experienced suffered loss in position and traffic haven’t violated any guidelines or undergone any action. Updates are launched to improve the quality of search results, due to which lower rank websites may come at the top or vice-versa.

  • Quality on offer

    In times when the traffic and positions fluctuate tremendously, properly drafted content with originality tends to remain afloat at the top positions. Larger is the copied content, down goes the organic reach. The content should be drafted such that flow, as well as fluency, is maintained, with titles and sub-title design being closely related to the content.  

  • Competitive assessment

    Content that meets and satisfies the demands and requirements of the online users, eventually find a way to the top ranks. Such content offers large chunks of information as well as value to the reader in comparison with their peers.

  • Expertise

    A top-ranked content is always devoid of any type of grammatical mistake, or error. Also, the content should be able to establish a strong sense of trust in the mind of the reader, and then only it will be able to secure its top position. 

  • Influence

    Content that stays amongst the top has a very influential and appealing tone. Furthermore, such content is made after thorough and extensive research with emphasis given to every aspect. Such content is devoid of several troublesome ads and has a subtle usage of comprehensible words. The biggest forte of such content is that they have an equal appeal on every device platform they are accessed. 

  • Total rollout

    In event of such updates, firms have to comprehend that the overall impact of the update an only be assessed after the update has been rolled out completely. Taking a major decision when the impact is uncertain may result in unexpected losses to be borne by the firm. Hence, after confirmation of complete rollout, any major decision can be taken after proper analysis.

With proper emphasis given on these points, SEO Agency USA and around the world can assess the situation of their websites after the complete rollout of the update and divert larger amounts of traffic. If the due emphasis is given upon the value of content and its quality, keeping a healthy competition with the peers, firms and their websites will slowly gain their lost performance. 

Contact us today for SEO Consultant:

Contact No: +1-802-766-0094




priya praksh

Bharat Book Bureau Provides the Trending Market Research Report on “Search Engine Optimization Services Global Market Opportunities And Strategies To 2023”under Media & Technology Category. The report offers a collection of superior market research, market analysis, competitive intelligence and Market reports.

Global Search Engine Optimization Services Market Opportunities And Strategies To 2023 from The Business Research Company provides the strategists, marketers and senior management with the critical information they need to assess the global Search Engine Optimization Services market.

Request a free sample copy of Search Engine Optimization Services Global Market Opportunities And Strategies To 2023 Market Report@

Search Engine Optimization Services

Reasons to Purchase
• Outperform competitors using accurate up to date demand-side dynamics information.
• Identify growth segments for investment.
• Facilitate decision making on the basis of historic and forecast data and the drivers and restraints on the market.
• Create regional and country strategies on the basis of local data and analysis.
• Stay abreast of the latest customer and market research findings
• Benchmark performance against key competitors.
• Develop strategies based on likely future developments.
• Utilize the relationships between key data sets for superior strategizing.
• Suitable for supporting your internal and external presentations with reliable high quality data and analysis
• Gain a global perspective on the development of the market.

Where is the largest and fastest growing market for the search engine optimization services market? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward? The global search engine optimization services market opportunities and strategies to 2023 report from the Business Research Company answers all these questions and many more.

The report covers the following chapters
• Executive Summary –
 The executive summary section of the report gives a brief overview and summary of the report.
• Report Structure – This section gives the structure of the report and the information covered in the various sections.
• Introduction – This section gives the segmentation of the search engine optimization services market by geography, by type of entity, and by end use industry covered in this report.
• Market Characteristics – The market characteristics section of the report defines and explains the search engine optimization services market. This chapter includes different goods covered in the report and basic definitions.
• Supply Chain – The supply chain section of the report defines and explains the key players in the search engine optimization services industry supply chain.
• Service Analysis – The service analysis section of the report describes the leading services in the market along with key features and differentiators for those services.
• Customer Information – This chapters covers recent customers’ trends/preferences in the global search engine optimization services market.
• Trends And Strategies – This chapter describes the major trends shaping the global search engine optimization services market. This section highlights likely future developments in the market and suggests approaches companies can take to exploit these opportunities.
• Regulatory Landscape – This section provides recent updates related to search engine optimization services manufacturing in developed countries.
• Global Market Size And Growth – This section contains the global historic (2015 – 2019) and forecast (2019 – 2023) market values, and drivers and restraints that support and restrain the growth of the market in the historic and forecast periods.
• Regional Analysis – This section contains the historic (2015 – 2019), forecast (2019 – 2023) market value and growth and market share comparison by region.
• Segmentation – This section contains the market values (2015 – 2023) and analysis for different segments in the market.
• Global Macro Comparison – The global search engine optimization services market comparison with macro-economic factors gives the search engine optimization services market size, percentage of GDP, and average search engine optimization services market expenditure.
• Regional Market Size and Growth – This section contains the region’s market size (2019), historic and forecast (2015 – 2023) market values, and growth and market share comparison of major countries within the region. This report includes information on all the regions (Asia Pacific, Western Europe, Eastern Europe, North America, South America, Middle East and Africa).
• Competitive Landscape – This section covers details on the competitive landscape of the global search engine optimization services market, estimated market shares and company profiles of the leading players.
• Key Mergers And Acquisitions – This chapter gives the information on recent mergers and acquisitions in the market covered in the report. This section gives key financial details of mergers and acquisitions which have shaped the market in recent years.
• Market Background – This section describes the web content, search portals, SEO services and social media market of which the search engine optimization services market is a segment. This chapter includes the web content, search portals, SEO services and social media market 2015-23 values, and regional analyses for the web content, search portals, SEO services and social media market.
• Conclusions And Recommendations – This section includes conclusions and recommendations based on findings of the research. This section gives information on growth opportunities across countries, segments and strategies to be followed in those markets. It gives an understanding of where there is significant business to be gained by competitors in the next five years.
• Appendix – This section includes details on the NAICS codes covered, abbreviations and currencies codes used in this report.

Markets Covered:
The global search engine optimization services market is segmented into –

By Type Of Entity: Agencies; Freelancers

By End-User: Professional Services; IT Services; E commerce; Hospitality; Recreation; Real Estate; Others

Companies Mentioned: WEBFX;; Moz, Inc.; The SEO Works Limited; WordStream

Countries: Australia, China, Hong Kong, India, Indonesia, Japan, Malaysia, New Zealand, Philippines, Singapore, South Korea, Thailand, Vietnam, Austria, Belgium, Denmark, Finland, France, Germany, Ireland, Italy, Netherlands, Norway, Portugal, Spain, Sweden, Switzerland, UK, Czech Republic, Poland, Romania, Russia, Canada, Mexico, USA, Argentina, Brazil, Chile, Colombia, Peru, Venezuela, Israel, Saudi Arabia, Turkey, UAE, Egypt, Nigeria, South Africa

Regions: Asia Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa

Time series: Five years historic and forecast.

Data: Ratios of market size and growth to related markets, GDP proportions, expenditure per capita

Data segmentations: country and regional historic and forecast data, market share of competitors, market segments.

Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.This report describes and evaluates the global search engine optimization services market. It covers two five-year periods, 2015 to 2019, termed the historic period, and 2019 through 2023, the forecast period.

The global search engine optimization services market reached a value of nearly $43.3 billion in 2019, having grown at a compound annual growth rate (CAGR) of 19.0% since 2015, and is expected to grow at a CAGR 18.7% to nearly $86.0 billion by 2023.

Growth in the historic period resulted from growth in digital media consumption, rise in penetration of smartphones and internet services, and digital empowerment of older generations. Factors that negatively affected growth in the historic period were user protection laws, low education levels in emerging economies, and introduction of digital tax.

Going forward, increasing digital advertising revenues, emergence of affordable internet in developing countries, growing digital native population, and increasing social media usage are expected to drive the market. Factors that could hinder the growth of the search engine optimization services market in the future include continuous unique content requirement by SEO providers, and rising in-house team and online SEO tools.

The search engine optimization services market is segmented by type of entity into agencies, and Freelancers. The agencies market was the largest segment of the search engine optimization services market, accounting for $35.10 billion or 81.1% of the total market in 2019. Freelancers market is also expected to be the fastest-growing segment going forward at a CAGR of 18.8%.

The search engine optimization services market is segmented by end use industry into professional services, IT services, E commerce, hospitality, recreation, real estate, and others. The professional services market was the largest segment of the search engine optimization services market by end use industry, accounting for $18.53 billion or 42.8% of the total market in 2019. The IT services market is expected to be the fastest-growing segment going forward at a CAGR 20.90%.

Asia Pacific was the largest region in the search engine optimization services market, accounting for 32.41% of the global market in 2019. It was followed by North America, Western Europe and the other regions. Going forward, the fastest growing regions in the search engine optimization services market will be South America and Africa, where growth will be at CAGRs of 25.4% and 22.0% respectively from 2019-2023.

The global search engine optimization services market is highly fragmented with a small number of players dominating the market. The top ten competitors in the market made up to 0.3% of the total market in 2018. Major players in the market include WEBFX,, Moz, Inc., The SEO Works Limited, WordStream, and others.

The top growth potential in the search engine optimization services market segmented by type of entity will arise in the agencies market, which will gain $34.7 billion of global annual sales by 2023. The top growth potential in the search engine optimization services market segmented by end use industry will arise in the professional services market, which will gain $17.0 billion of global annual sales by 2023. The search engine optimization services market will gain the most in the USA at $10.95 billion.

Market-trend-based strategies for the search engine optimization services market include using rich snippets to improve the ranking of web pages in search results, creating visual content such as videos to drive user engagement, and optimizing video in order to have higher ranking for the videos. Player-adopted strategies in search engine optimization services industry include expanding business through sustainable investments, and increasing number of customers and workforce by strategic acquisitions.

To take advantage of the opportunities, The Business Research Company recommends the search engine optimization services providers consider focusing on valuable content and adoption of artificial intelligence (AI) and augmented reality (AR) to improve business outcomes, consider expanding in developing countries and outsource activities to low-cost countries to save costs, offer competitive and project based prices and focus on e-commerce clients to generate revenues.

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